Web design & usability

Our approach in designing and building websites is based strictly on principles of psychology and findings in the field of human-computer interaction. In this context, usability, i.e. user friendliness, is the deciding factor.

The higher your website's level of usability is, the easier it is for your (potential) customers to navigate your website more intuitively. This ensures that your customers achieve their aim quickly and easily, whether they're searching for important information or a certain product.

We specialise in designing websites that are both user friendly and in line with contemporary trends. Simple interaction together with intuitive usability guarantees that your visitors enjoy an optimal level of user experience.

When developing a website, we also focus on accessibility. This is a key aspect that determines how useful your website is for users with varying physical, personal and technical capabilities. At the same time, we also take account of dialogue design in accordance with ISO 9241-110, and this means that visitors accessing your website will have as pleasant a user experience as possible. Using the principles of responsive design, which makes it possible to provide the same degree of user friendliness as when using such diverse devices as smartphones, tablets and desktops, rounds off and optimises your individual usability concept.

Accordingly, the website design process is always carried out in close co-operation with our clients. The logo and the corporate design are then brought into line with the previously defined usability concept.

Quite often, clients may already be working closely together with an internet or advertising agency. In such cases, we don't consider ourselves to be competitors; rather, we view ourselves as co-operation partners working to achieve optimal results for you, our client.

Our services

  • Target group analysis
  • Usability concept
  • Accessible web design
  • Principles of dialogue design in accordance with ISO 9241-110
  • Responsive design
  • Internationalisation / “glocalisation”
  • Design and implementation of your website

Please have a look at our work samples.


Google PREMIER Partner Düsseldorf